Have you ever been to New York City? If you haven`t you need to get there. It is a wonderful city filled with large buildings that make you dizzy when you look up at them, flashing lights and huge televisions all around, and of course a vast array of literally hundreds of thousands of people.
If you ever been around such large crowds then you know that if you dress average, look average, chances are you will just fit in and be part of the crowd. However in such large groups a few people stand out. They are either wearing some type of clothing such as a bright shirt, or maybe they are shouting at the top of their lungs. Whatever it is they are doing, they do it well enough so everyone notices them.
Picture New York City as the internet and your online presence is one of a billion rather than a few hundred thousand. As you can see if you aren`t wearing that bright colored shirt or yelling very loud chances are you aren`t getting noticed online.
Here are 5 tips to give you some ideas and insight to move your online presence forward.
- Get Listed
Before we even continue with the next steps, the best place to start is with getting listed on major search engines. Although there are literally dozens out there, concentrate on Google and Yahoo! They are the two biggest players on the internet, and registering there will invariable lead to your site appearing on other search engines. - Advertise for Free
Sounds crazy right? It`s not. There are a variety of websites out there that let you advertise on there for free. Such sites include craigslist, adpost, and our site. Obviously the free accounts do not give you the bells and whistles you might get with a paid account, however the more exposure you are putting out there, the more you stand out. Oh yeah don`t forget to "wear that yellow shirt" in your online ad. - Exchange, Exchange, Exchange
One of the best ways to increase your page rank (the ranking by which Google sees your website), is to exchange links with web sites similar to your own. Our site has exchanged links with over 4000 other sites, and we are still exchanging on a daily basis. The purpose is to help increase our page rank as well as help those we exchange links with to increase theirs. Everytime Google reindexes, our rank goes up, and yours should too. - Become a Writer
No, nobody is asking you to become the next Micky Spillane or Agatha Christie. However writing articles about your business, what you are selling and so on is a great way to get even more exposure for your online presence. Lets say for instance you placed an ad on our site selling widgets. Now write an article on your widgets, why they are good, what you recommend, etc., and put a link in your article that goes back to the ad you just placed. People read your article, like it, click the link and now they are at your ad where you have spruced it up so you stand out from your competition. Post your article to an article directory or let a publisher such as us submit your article to hundreds of editors, bloggers and newsmedia. - Education
Stay up to date on all the latest trends in your business. Whether it is reading a great book, listening to a podcast, like the one you can hear on our home page, or attending a seminar, you need to stay on top of your industry.
By: Bruce A. Tucker
About the Author:
Mr. Tucker is the Associate Director of http://www.Indocquent.com, an online resource where you can advertise your business, products or services throughout the world.
Indocquent.com will also publish any article that you write in regards to your business on their website as well as disseminate it throughout various media outlets as a free courteous service when register.
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